Facebook Advertising helps you target future customers and fans. Facebook Advertising offers you do-it-yourself ads for every level of expertise. Advertising on Facebook can be as simple or classy as you want it to be. You can create and run campaigns using simple self-service tools, and track their performance with easy-to-read ads.
Facebook Advertising Cost
Facebook Advertising can be done for free and you can also pay to advertise on Facebook depending on the kind of advertising you want. The actual cost associated with your ad being shown to you is determined in your ad auction.
How to Advertise on Facebook
- Scroll to and tap open Facebook at https://www.facebook.com/
- Create a business page in case you don’t have one
- Tap on the “Menu” icon
- Tap on “Create Ads”
- Choose a marketing objective
- Navigate down and enter a name for your campaign
- Tap on “Continue”.
Types of Facebook Advertising
Carousel ad uses up to 10 photos or videos, fordisplaying your product or services. It’s format, can be used to format highlight different products or use all the photos together to create one large panorama image.
Video ads, displays your team in action, and evoke motivation to learn more.
These are simple ads that you can use to get started with advertising on Facebook
Slideshow ads, givesyou an easy way of creating short video ads from a collection of still photos or existing video clips. Slideshow ads, isdesigned with eye-catchy motion, and uses less bandwidth, which makes it load well, even for people on slow internet connections.
Collection ads, are designed only for mobile devices. You can use it to showcase one or more products, which customers can click to buy. With collection ads, you can pair with Instant Experiences, to enable people purchase your products without leaving Facebook.
Instant Experience Ads
Formerly known canvas, Instant Experience ads, are full-screen ad format that loads 15 times faster than a mobile website outside of Facebook.
Leads ads, are designed only for mobile devices, to easilyenable people to give you the contact information without a lot of typing. Lead ads, are great for collecting newsletter subscriptions, signing someone up for a trial of your product, or otherwise enable people ask for more information from you.
Dynamic ads, helps you promote targeted products to the customers who are most likely to be interested in them. This ad, reminds a potential customer to complete a purchase.
Facebook Advertising offers you an excellent tool for not only getting in front of more people and also gets you in front of the right people who will engage with your posts, and helps you circulate word about your business and give more customers.